Copywriter. Content Creator. Comedian. A Bit Off-Centered.

Ryanair - With Prices This Cheap, Shut The F*ck Up

RYANAIR

With Prices This Cheap, Shut the F*ck Up - 360 CAMPAIGN

MIAMI AD SCHOOL

Gold Clio — YoungGuns of the Year — Out of the Box Award — Junior ADC Bronze — Neptune Award

 

We decided to create an edgy integrated campaign to bring people to fly with one of the edgiest airlines in Europe, Ryanair. Ryanair is cheap. Real cheap. But that doesn't stop people from complaining about them. Well, beggars can't be choosers, so it's time to shut the f*ck up. 


Print

 

Out of Home

 

Ambient

Suggestion boxes setup in airports that are either to tall to reach or fixed with an internal shredder.

 

Long Copy

Creative Director: Fedja Kehl
Art Director: Hugo Gstrein
Copywriter: Patrick Tamisiea